Utilising the WordPress platform, we built a mobile responsive site with a built in inventory management system. We created templates for simple population and ran training for the business to empower them to upload their own inventory to the site.
We also created custom CMS pages, integrated leads to their CRM system and have gradually progressed the site over time to suit the changing needs of Abbotts and their client base.
We have also completed some SEO work, including a site migration, redirect strategy, keyword research for content pages and link acquisition to improve the search footprint of the business.